{"title":"RRP Update 20th May 2026","description":"","products":[{"product_id":"goldie-jeans-blue","title":"Goldie Jeans \/ Blue","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe ALPHA60 Goldie Jean is a classic denim staple reworked with a modern cropped length and timeless five-pocket styling. Designed with a high-rise waist and tapered leg, it delivers a flattering fit with enduring, everyday appeal.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Classic 5-pocket denim construction\u003c\/p\u003e\n\u003cp\u003e- Cropped length\u003c\/p\u003e\n\u003cp\u003e- High-rise fit\u003c\/p\u003e\n\u003cp\u003e- Tapered leg\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e- Please note, as a rigid denim, this style may relax and give out up to half a size when worn.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Blue\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Cotton\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Cold hand wash separately. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e Slim fit\u003c\/p\u003e","brand":"Alpha60","offers":[{"title":"XXS","offer_id":39937882226820,"sku":"25529212","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XS","offer_id":39937882259588,"sku":"25529222","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"S","offer_id":39937882292356,"sku":"25529232","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"M","offer_id":39937882325124,"sku":"25529242","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"L","offer_id":39937882390660,"sku":"25529252","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XL","offer_id":39937882423428,"sku":"25529262","price":249.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9809\/files\/SU26.2_ROSE-13526.jpg?v=1761607208"},{"product_id":"goldie-jean-navy","title":"Goldie Jean \/ Navy","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe ALPHA60 Goldie Jean is a classic denim staple designed with a timeless five-pocket silhouette and a modern cropped length. Featuring a high-rise waist and tapered leg, it delivers a flattering fit with effortless everyday versatility.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- \u003cmeta charset=\"utf-8\"\u003eClassic 5-pocket denim construction\u003c\/p\u003e\n\u003cp\u003e- Cropped length\u003c\/p\u003e\n\u003cp\u003e- High-rise fit\u003c\/p\u003e\n\u003cp\u003e- Tapered leg\u003c\/p\u003e\n\u003cp\u003e- Please note, as a rigid denim, this style may relax and give out up to half a size when worn.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Navy\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Cotton\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Cold hand wash separately. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e Slim fit\u003c\/p\u003e","brand":"Alpha60","offers":[{"title":"XXS","offer_id":41091060793476,"sku":"25529412","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XS","offer_id":41091060826244,"sku":"25529422","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"S","offer_id":41091060859012,"sku":"25529432","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"M","offer_id":41091060891780,"sku":"25529442","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"L","offer_id":41091060924548,"sku":"25529452","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XL","offer_id":41091060957316,"sku":"25529462","price":249.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9809\/files\/SP25.1_EMMY-10.jpg?v=1723525588"},{"product_id":"essex-jean-light-indigo","title":"Essex Jean \/ Light Indigo","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe ALPHA60 Essex Jean is a modern take on a classic denim silhouette, crafted for everyday versatility and effortless style. Designed with a flattering high-rise waist and relaxed barrel leg, it brings a contemporary edge while maintaining timeless appeal. The ankle-length cut in a light indigo wash makes it an easy wardrobe staple, perfect for dressing up or down.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Classic 5-pocket denim construction\u003c\/p\u003e\n\u003cp\u003e- Ankle-length silhouette\u003c\/p\u003e\n\u003cp\u003e- High-rise fit\u003c\/p\u003e\n\u003cp\u003e- Barrel leg shape\u003c\/p\u003e\n\u003cp\u003e- Please note, as a rigid denim, this style may relax and give out up to half a size when worn\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Light Indigo\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Cotton\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Cold hand wash separately. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e Regular fit\u003c\/p\u003e","brand":"Alpha60","offers":[{"title":"XXS","offer_id":41886358372484,"sku":"31517212","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XS","offer_id":41886358405252,"sku":"31517222","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"S","offer_id":41886358438020,"sku":"31517232","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"M","offer_id":41886358470788,"sku":"31517242","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"L","offer_id":41886358503556,"sku":"31517252","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XL","offer_id":41886358536324,"sku":"31517262","price":249.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9809\/files\/31517B_ESSEXJEAN_LIGHTINDIGO00007.jpg?v=1762126553"},{"product_id":"essex-jean-black","title":"Essex Jean \/ Black","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe ALPHA60 Essex Jean is a modern take on a classic denim silhouette, designed for everyday versatility and effortless style. Featuring a flattering high rise and contemporary barrel leg, it’s a wardrobe staple that works across seasons.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Classic 5-pocket denim construction\u003c\/p\u003e\n\u003cp\u003e- Ankle-length silhouette\u003c\/p\u003e\n\u003cp\u003e- High-rise fit\u003c\/p\u003e\n\u003cp\u003e- Barrel leg shape\u003c\/p\u003e\n\u003cp\u003e- Please note, as a rigid denim, this style may relax and give out up to half a size when worn\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Black\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Cotton\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Cold hand wash separately. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e Regular fit\u003c\/p\u003e","brand":"Alpha60","offers":[{"title":"XXS","offer_id":41886358569092,"sku":"31517312","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XS","offer_id":41886358601860,"sku":"31517322","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"S","offer_id":41886358634628,"sku":"31517332","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"M","offer_id":41886358667396,"sku":"31517342","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"L","offer_id":41886358700164,"sku":"31517352","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XL","offer_id":41886358732932,"sku":"31517362","price":249.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9809\/files\/31517C_ESSEXJEAN_BLACK00003.jpg?v=1762126535"},{"product_id":"essex-jean-indigo","title":"Essex Jean \/ Indigo","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe ALPHA60 Essex Jean is a classic denim style reworked with a modern barrel leg silhouette. Designed for everyday wear, it features a flattering high-rise waist and ankle-length cut, creating a timeless shape that softens and molds to the body over time.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Classic 5-pocket denim construction\u003c\/p\u003e\n\u003cp\u003e- Ankle-length silhouette\u003c\/p\u003e\n\u003cp\u003e- High-rise fit\u003c\/p\u003e\n\u003cp\u003e- Barrel leg shape\u003c\/p\u003e\n\u003cp\u003e- Please note, as a rigid denim, this style may relax and give out up to half a size when worn\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Indigo\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Cotton\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Cold hand wash separately. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e Regular fit\u003c\/p\u003e","brand":"Alpha60","offers":[{"title":"XXS","offer_id":41898473685124,"sku":"31517412","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XS","offer_id":41898473717892,"sku":"31517422","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"S","offer_id":41898473750660,"sku":"31517432","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"M","offer_id":41898473783428,"sku":"31517442","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"L","offer_id":41898473816196,"sku":"31517452","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XL","offer_id":41898473848964,"sku":"31517462","price":249.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9809\/files\/31517D_ESSEXJEAN_INDIGO00007.jpg?v=1762126515"},{"product_id":"goldie-jeans-black-1","title":"Goldie Jeans \/ Black","description":"\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe ALPHA60 Goldie Jean is a classic denim style with a modern cropped length and a flattering high rise. Featuring a straight leg for timeless appeal, it offers a structured fit that softens and relaxes over time, perfect for everyday wear.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Classic 5-pocket denim construction\u003c\/p\u003e\n\u003cp\u003e- Cropped length\u003c\/p\u003e\n\u003cp\u003e- High-rise fit\u003c\/p\u003e\n\u003cp\u003e- Tapered leg\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003e- Please note, as a rigid denim, this style may relax and give out up to half a size when worn.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Black\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Cotton\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Cold hand wash separately. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e Regular fit\u003c\/p\u003e","brand":"Alpha60","offers":[{"title":"XXS","offer_id":41915654078596,"sku":"31527112","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XS","offer_id":41915654111364,"sku":"31527122","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"S","offer_id":41915654144132,"sku":"31527132","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"M","offer_id":41915654176900,"sku":"31527142","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"L","offer_id":41915654209668,"sku":"31527152","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XL","offer_id":41915654242436,"sku":"31527162","price":249.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9809\/files\/SU26.2_ROSE-13507.jpg?v=1761606756"},{"product_id":"essex-jean-cream","title":"Essex Jean \/ Cream","description":"\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003eThe ALPHA60 Essex Jean is a classic denim 5-pocket style, designed for everyday wear with a timeless silhouette. Crafted from premium rigid denim, these jeans offer a structured fit that molds to your shape over time, making them a versatile staple for any wardrobe.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eDetails:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e- Classic 5-pocket design.\u003c\/p\u003e\n\u003cp\u003e- Ankle length.\u003c\/p\u003e\n\u003cp\u003e- High rise.\u003c\/p\u003e\n\u003cp\u003e- Barrel fit.\u003c\/p\u003e\n\u003cp\u003e- Rigid denim. This style may relax and give out up to half a size when worn.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eColour:\u003c\/strong\u003e Cream\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFabric:\u003c\/strong\u003e 100% Cotton.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e Cold machine wash. Do not dry clean.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eFit:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eRegular fit\u003c\/p\u003e","brand":"Alpha60","offers":[{"title":"XXS","offer_id":51091312640132,"sku":"33523112","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XS","offer_id":51091312672900,"sku":"33523122","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"S","offer_id":51091312705668,"sku":"33523132","price":249.0,"currency_code":"AUD","in_stock":false},{"title":"M","offer_id":51091312738436,"sku":"33523142","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"L","offer_id":51091312771204,"sku":"33523152","price":249.0,"currency_code":"AUD","in_stock":true},{"title":"XL","offer_id":51091312803972,"sku":"33523162","price":249.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0612\/9809\/files\/33523A_ESSEXJEAN_CREAM00003_8fc478cc-316b-4810-8f58-118f6a889969.jpg?v=1770873216"}],"url":"https:\/\/www.alpha60.com.au\/collections\/rrp-update-20th-may-2026.oembed","provider":"Alpha60","version":"1.0","type":"link"}